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Thursday, July 10, 2008

Coca-Cola Story!!!

Gurucharanam Saranam

Dear ,
When Roberto Goizueta took over as CEO of Coca-Cola in the 1980s, he was faced with intense competition from Pepsi that was eating into Coke's growth. His executives were Pepsi-focused and intent on increasing market share 0.1 per cent a time.

Roberto decided to stop competing against Pepsi and instead compete against the situation of 0.1 per cent growth.
He asked his executives what was the average fluid intake of an American per day? The answer was 14 ounces. What was Coke's share of that? Two ounces. Roberto said Coke needed a larger share of that market. The competition wasn't Pepsi. It was the water, tea, coffee, milk and fruit juices that went into the remaining 12 ounces. The public should reach for a Coke whenever they felt like drinking something.

To this end, Coke put up vending machines at every street corner. Sales took a quantum jump and Pepsi has never quite caught up since.

To sum up, the story of the hare and tortoise teaches us many things:
Never give up when faced with failure
Fast and consistent will always beat slow and steady
Work to your competencies
Compete against the situation, not against a rival.
Pooling resources and working as a team will always beat individual performers.

Let’s go and build stronger teams!




From
Dinadevan
With Love
09895510906
0471-3295469
Address: 'Gurunirmalam' , Santhigiri P O, TVM-695584
Official Website: www.dinadevan.com

teamwork

Gurucharanam Saranam

Dear ,

Good old lessons in teamwork
from an age-old fable

The Tortoise
And
The Hare
Once upon a time a tortoise and a hare had an argument about who was faster.
They decided to settle the argument with a race. They agreed on a route and started off the race.
The hare shot ahead and ran briskly for some time. Then seeing that he was far ahead of the tortoise, he thought he'd sit under a tree for some time and relax before continuing the race.
He sat under the tree and soon fell asleep.
The tortoise plodding on overtook him and soon finished the race, emerging as the undisputed champ.
The hare woke up and realized that he'd lost the race.

The moral of the story is that slow and steady wins the race.

This is the version of the story that we've all grown up with.

The story continues …

The hare was disappointed at losing the race and he did some soul-searching. He realized that he'd lost the race only because he had been overconfident, careless and lax. If he had not taken things for granted, there's no way the tortoise could have beaten him.
So he challenged the tortoise to another race. The tortoise agreed.
This time, the hare went all out and ran without stopping from start to finish. He won by several miles.

The moral of the story?

Fast and consistent will always beat the slow and steady. If you have two people in your organization, one slow, methodical and reliable, and the other fast and still reliable at what he does, the fast and reliable chap will consistently climb the organizational ladder faster than the slow, methodical chap.

It's good to be slow and steady; but it's better to be fast and reliable.

But the story doesn't end here …

The tortoise did some thinking this time, and realized that there's no way he can beat the hare in a race the way it was currently formatted.
He thought for a while, and then challenged the hare to another race, but on a slightly different route.
The hare agreed. They started off. In keeping with his self-made commitment to be consistently fast, the hare took off and ran at top speed until he came to a broad river. The finishing line was a couple of kilometers on the other side of the river.
The hare sat there wondering what to do. In the meantime the tortoise trundled along, got into the river, swam to the opposite bank, continued walking and finished the race.

The moral of the story?

First identify your core competency and then change the playing field to suit your core competency.

In an organization, if you are a good speaker, make sure you create opportunities to give presentations that enable the senior management to notice you.

If your strength is analysis, make sure you do some sort of research, make a report and send it upstairs.

Working to your strengths will not only get you noticed, but will also create opportunities for growth and advancement.

The story still hasn't ended …
The hare and the tortoise, by this time, had become pretty good friends and they did some thinking together. Both realized that the last race could have been run much better.
So they decided to do the last race again, but to run as a team this time.
They started off, and this time the hare carried the tortoise till the riverbank.
There, the tortoise took over and swam across with the hare on his back.
On the opposite bank, the hare again carried the tortoise and they reached the finishing line together. They both felt a greater sense of satisfaction than they'd felt earlier.

The moral of the story?

It's good to be individually brilliant and to have strong core competencies; but unless you're able to work in a team and harness each other's core competencies, you'll always perform below par because there will always be situations at which you'll do poorly and someone else does well.

Teamwork is mainly about situational leadership, letting the person with the relevant core competency for a situation take leadership.
There are more lessons to be learnt from this story.

Note that neither the hare nor the tortoise gave up after failures. The hare decided to work harder and put in more effort after his failure. The tortoise changed his strategy because he was already working as hard as he could.

In life, when faced with failure, sometimes it is appropriate to work harder and put in more effort. Sometimes it is appropriate to change strategy and try something different. And sometimes it is appropriate to do both.

The hare and the tortoise also learnt another vital lesson. When we stop competing against a rival and instead start competing against the situation, we perform far better.

From
Dinadevan
With Love
09895510906
0471-3295469
Address: 'Gurunirmalam' , Santhigiri P O, TVM-695584
Official Website: www.dinadevan.com

PARADIGM:

Gurucharanam Saranam

Dear ,

CHANGE MEANS

PAIN
DIFFICULTY
HURDLE
PROBLEMATIC
DISCOMFORT

Therefore we think:

I AM BETTER THE WAY I AM IN MY OWN PARADIGM


Paradigms are set of rules we make for our convenience
It is a kind of mind set
It is a trap
Kind of boundary we restrict our self to
10 years back
TV: Keltron, Optonica, Bush, Onida, BPL
Car: Fiat, Ambassador
TV Channel: Doordarsan
We are thinking with in the frame work
Start thinking out of the Frame


From
Dinadevan
With Love
09895510906
0471-3295469
Address: 'Gurunirmalam' , Santhigiri P O, TVM-695584
Official Website: www.dinadevan.com

Key Points on - Heart Attack -

Gurucharanam Saranam

Dear



Gurucharanam Saranam

Dear

KEY POINTS ON HEART ATTACK


1. Heart attack and strokes are major killers in all parts of the world. But they can often be prevented

2 You can project yourself from heart attacks and strokes by investing a little time and effort

3 Tobacco use an unhealthy diet and physical inactivity increase the risk of heart attacks and strokes

4 Stopping tobacco use reduce the chance of a heart attack or stroke from the moment you stop

5 Engaging in physical activity for a least 30 minutes on most days of the week will help help to keep away heart attacks and strokes

6 Eating at least 5 servings of fruits and vegetables a day and limiting your salt intake to less than one teaspoon a day can help to prevent heart attacks and strokes

7 High blood pressure has no symptoms but can cause a sudden stroke or heart attack. Have your blood pressure checked regularly.

8 Diabetes increase the risk of heart attacks and strokes if you have diabetes control your blood pressure and blood sugar to minimize your risk.

9 Being overweight increase the risk of heart attacks and strokes. To maintain an ideal body weight takes regular physical activity to eat and healthy diet.

10 heart attacks and strokes can strike suddenly and can be fatal if assistance is not sought immediately.


1. Understanding heart attacks and strokes

Every year about 12 million people throughout the world die of a heart attack or a stroke. These diseases affect the poor as well as the rich .Most people think that they are disease of middle aged men .the truth is that both men and women suffer from heart attacks and strokes . Women are much more at risk after menopause.
The good news is that you can take steps to help prevent heart attacks and strokes.

ALONG WITH YOUR DAILY FOOD, BEFORE HALF AN HOUR CONSUME "GANODERMA" FOOD SUPPLEMENT CAPSULES WHICH HAS NO SIDE EFFECT - CAN CONSUME ALONG WITH YOUR PILLS YOU ARE ALREADY TAKING -WILL HELP YOU IN PREVENTING HEART DISEASES AND KEEP YOU HEALTHY!
YOU CAN ALSO PREVENT DIABETES - LOOSE WEIGHT !!!


Have a Healthy and Wealthy Days!!!!

From
Dinadevan
With Love
09895510906
0471-3295469
Address: 'Gurunirmalam' , Santhigiri P O, TVM-695584
Addi.e-mail: dinadevan.dd@gmail.com
Official Website: www.dinadevan.com
See Dd's website: www.dinadevan.page.tl

AKRASIA

Gurucharanam Saranam

Dear ,

AKRASIA

Akrasia means unwanted behavior

Most dangerous situation than AIDS, TB, CANCER etc.

The person who has Akrasia cannot do anything in life

1.Failing to do what you are supposed to do

Failing to wakeup in the morning
Failing to make 5 calls every day
Failing to write a prepared call
Failing to pick 5 appointments every day
Failing to implement 555 formula
Failing to write a follow up letter
Failing to do a proper follow up
Failing to reach on appointment
Failing to do jogging
Failing to do exercise every morning

2. Doing what you are not supposed to do

Reaching late
Watching TV
Telling lies
Drinking & Smoking
Arguments with prospects
Spoiling family relationships
Over heating

Why we are in AKRASIA

Because we are not willing to CHANGE
Why we are not willing to CHANGE?
Fear of failure
We don’t have a GOAL
No setting Targets
Afraid of change
Not interested to change
Lack of confidence
No communication skill
Happy with now what going on


From
Dinadevan
With Love
09895510906
0471-3295469
Address: 'Gurunirmalam' , Santhigiri P O, TVM-695584
Official Website: www.dinadevan.com

4 Types of persons!!!

1 He who knows not and knows not that he knows not……

Is a Fool
Shun him.

2 He who knows not and knows that he knows not….

Is a Child
Teach him.

3 He who knows and knows not that he knows…

is fast asleep
Kick him.

4 He who knows and knows that he knows...
Is brilliant
Respect him.

Most dangers Position is NO.3

Persons

Gurucharanam Saranam

Dear ,

4 Types of persons

1 He who knows not and knows not that he knows not……

Is a Fool
Shun him.

2 He who knows not and knows that he knows not….

Is a Child
Teach him.

3 He who knows and knows not that he knows…

is fast asleep
Kick him.

4 He who knows and knows that he knows...
Is brilliant
Respect him.


Most dangers Position is NO.3


From
Dinadevan
With Love
09895510906
0471-3295469
Address: 'Gurunirmalam' , Santhigiri P O, TVM-695584
Official Website: www.dinadevan.com